Category Pricing

Pricing Comparison: Best Embedded B2B Integrations Tools

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Side-by-side pricing for 5 embedded b2b integrations tools — including Albato, Tray.io, Merge.dev, Paragon and 1 more. Compare free tiers, starting prices, billing metrics, scalability risks, and paid-tier breakdowns in one view.

View Feature Comparison for Embedded B2B Integrations

Data last reviewed:

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Pricing
Free Tier
Free Tier
Free Tier Limits
Free Tier Limits
100 transactions
Link 3 production Linked Accounts for free
14-day free trial available
Starting Price
Starting Price
$22 / month
$500.00
$650 / month
$995.00 per user per month
$10,000 / year
Billing Metric
Billing Metric
monthly
monthly
monthly
PerTenant
Varies bycontract
Cost Scalability Risk
Cost Scalability Risk
While pricing scales with usage, significant increases in transaction volumes can lead to elevated expenses, particularly during transitions between tiers.
Cost escalates significantly with the Enterprise tier due to exhaustive feature requirements.
Costs increase significantly with more linked accounts and feature upgrades, especially under contract-based pricing.
Costs escalate with service expansion and elevated support tiers, especially for custom solutions.
Costs can significantly escalate with the integration of complex features or elevated service levels, necessitating careful financial planning.
Hidden Cost Explanations
Hidden Cost Explanations
Additional expenses occur when transaction limits are surpassed, as separate billing is applied to extra transaction packages. Certain high-capacity features are restricted to higher pricing tiers, which may result in unexpected costs.
Hidden costs emerge from workspace limitations and additional connectors beyond the base tier.
Exceeding linked account limits in the Launch tier incurs additional charges, potentially necessitating a tier upgrade.
Implementation and integration efforts contribute to hidden expenses, along with costs appearing during usage growth, beyond standard subscription fees.
Premium connectors and custom integrations may incur additional costs beyond the base pricing. Verification of service inclusions is essential to prevent unexpected expenses.
Paid Tiers
Paid Tiers
Free
$0

100 transactions

Pro
$22/mo

1K transactions

Teams
$93/month

from 5K transactions

Teams (Coming soon)
$93/mo

from 5K transactions

Custom
Contact us

Flexible transaction limits

Pro
string

3 workspaces, 7-day insights, 7-day log retention, 700+ connectors

Team
string

20 workspaces, 30-day insights, 7-day expandable log retention

Enterprise
string

Unlimited workspaces, 180-day insights, Advanced on-premise, SSO, HIPAA, Regional hosting, Log streaming, Data engineering

Launch
$650/month

10 total production Linked Accounts

Professional
Contract-based pricing

Access custom fields, Field-level scopes, Custom sync frequencies

Enterprise
Contract-based pricing

Enterprise security features, Premium go-live support, Unlimited access to sandboxes

Enterprise
Talk to Sales

Provides self-hosting and single-tenant deployment options, dynamic field mapping, SAML-based SSO, professional services, and priority SLAs for organizations requiring maximum security and scale.

Standard
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Includes standard cloud connectors and unlimited users for basic automation workflows.

Business MCP
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Adds premium connectors, on-premise agents, and role-based access controls for cross-departmental scaling.

Enterprise MCP
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Offers dedicated infrastructure, strict compliance controls, and multi-environment management for complex, large-scale corporate deployments.

Workato ONE
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A unified enterprise platform that combines integration, workflow automation, API management, and AI agents into a single architecture.

Embedded B2B Integrations Head-to-Head Comparisons